Here is the song I wrote and sang to the tune of The Red Hot Chili Peppers song ‘Californication’ in June 2007, just before leaving my PR job in Bite Communications.
Red Hot Media Sellers – Bite Communications
Red Hot Media Sellers – Bite Communications(lyrics Jonny Scott Blair 2007)
Moving up to London to the world of Public Relations
Journalists from papers will want your best quotations
But if you want your brand in print its Bite Communications
Its the market of consumer tech it excels in innovations
The journalist from the BBC will want to hear your statement
If you’ve got a lot to say its Bite Communications
Looking for your coverage it’s a world of constant scanning
Once you’ve done your brand report you’ll need some forward planning
Front page in The Sun
Feature in The Guardian
You work in Bite Communications
You work in Bite Communications
Selling in an old product with no new information
You can get a front page if you use your imagination
You’re getting off at Ravenscourt Park for Bite Communications
Journalists to briefings – youve a target you’re not making
It’s time to prove you’re good enough – the client would be raging
You’re fearless and you’re boundless – you’re in Bite Communications
More dead lines than Belfast news
It’s high on expectation
Once you’ve worked your ass off
You can have your celebration
Front cover of FHM
You’re on the News at Ten
You work in Bite Communications
You work in Bite Communications
Now you’ve got a client call and you’re still on probation
Pretend you’ve got them in your heart in every conversation
These are not designs for life – they’re Bite Communications
I think you’ll find you’re the one to solve someone else’s equation
This is why you’re working at Bite Communications
Front page in The Sun
Feature in The Guardian
You work in Bite Communications
You work in Bite Communications
I work in Bite Communications
I work in Bite Communications
(It is not available on iTunes)